Amazon, HBO, ITV, Tottenham Hotspur & EA Sports Involved As ‘Immersive Technology In Sports & Entertainment Summit’ Gathers Speed

The Immersive Technology In Sports & Entertainment Summit (London, April 18-19) is about how we make the entire physical world as connected and digitally interactive as the World Wide Web. It lies at the intersection between the digital and physical spaces and is the platform for further engagement and reach.

The global entertainment and media market is set to break $2trillion and the global sports market alone will break $100billion by the end of 2017. Sports, Gaming and Entertainment present the biggest mediums for engagement in the key target demographics for leading consumer facing brands.

Following the huge success of our World Virtual & Augmented Reality Sports Innovation Summit in San Francisco in November ’17 we are delighted to bring the Immersive Technology In Sports & Entertainment Summit to London on 18th – 19th April 2018.

Advisory Board & Faculty Include
Charlie Neiman, Global Sports Partnerships, Amazon Video
Jason Cohen, Vice President Video Production, HBO
Tom Graham, Head of Commercial Sport & Drama, ITV
Jon Ford, Head of Content, Tottenham Hotspur
Stephen Wharton, Chief Technology Officer, Kroenke Sports & Entertainment
Chris Lencheski, Global Commercial Partnerships Director, MP & Silva
Jaap Kalma, Former Chief Commercial Officer, AC Milan
Christian Sponziello, Director International Brand Partnerships, Electronic Arts
Gordon Kaye, Head of Business Development, Celtic FC
Mandy Rutledge, Director Sports Partnerships, Microsoft

The Summit is the combination of Immersive Reality, Brand Interaction and the Internet of Things – it defines how we target, follow, track and engage with existing and target audiences to optimise new and current campaigns.

The Immersive Technology In Sports & Entertainment Summit is about how we realise and define the future and business cases for broadcast, brand marketing strategy and ROI across the sports and entertainment industries.

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